Do Etsy Listings with Videos Get More Views?

You set up your Etsy shop, added great pictures, wrote an amazing description, and even got your cat to pose next to your handmade candle.

But still, you get hardly any views?

Etsy now says videos can help boost your shop’s visibility.

But does adding a video really help? Or is this just another thing to add to your never-ending to-do list?

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EXPLANATION
Does Etsy Actually Care About Videos?

According to Etsy, listings with videos sell better. 

They say videos help shoppers decide faster and may even push your listing higher in search results.

While this sounds promising on paper, before you go making a Hollywood-style ad for your handmade earrings, let’s see what actual Etsy sellers are saying.

WHAT ETSY SELLERS TELLING US
Do Videos Help? Here’s What Etsy Sellers Say

Not everyone agrees on whether videos help or not.

Here are some real experiences from sellers:

• Some sellers saw no change at all. They uploaded videos, checked their stats 100 times a day, and... nothing.

• Some noticed more sales but not more views. Videos helped convince buyers to make a purchase but didn’t actually bring in more people.

• Some love videos for expensive or unique products. If buyers need to see details, movement, or size, videos can be a game-changer.

• Some say videos don’t do much for digital products. If you sell things like printables, adding a video might be pointless.

So, if you were hoping a 10-second video of your candle spinning on a turntable would make you Etsy-famous, maybe don’t quit your day job just yet.

PROS OF VIDEO
Why Is Etsy Pushing Videos

Etsy seems pretty serious about videos, and here’s why they care:

• They want shoppers to stay longer. If videos keep people on Etsy a little longer, they’re more likely to buy.

• Videos make listings feel more like a real shopping experience. Think about Amazon, Instagram, or TikTok—videos are everywhere.

• More engagement might boost your search ranking. If people stay on your listing longer, Etsy might push it up in search results.

Not All Videos Are Good Videos

Just adding a video won’t magically boost your shop.

A bad video could actually turn customers away.

Here’s how to do it right:

• Keep it short. Under 15 seconds is best. No one has the patience for a full documentary.

• Make it clear. No shaky hands, no weird angles, no blurry shots of your thumb.

• Show the product in action. If it’s jewelry, show someone wearing it. If it’s a mug, pour coffee in it. If it’s a chair, sit in it!

• Skip the dramatic effects. Buyers don’t need slow-motion zoom-ins and emotional background music. Just show them what they’re buying.

OTHER METHODS
Other Ways to Get More Views on Etsy (Besides Videos)

If videos aren’t working for you, don’t stress.

There are other ways to bring in traffic:

• Use the right keywords. SEO may be boring, but it’s still the best way to be found.

• Make sure your first photo is amazing. This is what gets people to click.

• Share on social media. Instagram, Pinterest, and TikTok can all drive traffic to your shop.

• Get customer reviews. Good reviews help build trust, and trust = more sales.

• List more items. The more products you have, the more chances people will find your shop.

If you can make a clear, short, and useful video, then yes… try it!

It won’t hurt, and it might help. But if you’re expecting videos to magically bring thousands of views overnight, you might be disappointed.

Videos are just one tool in your Etsy toolbox, not a magic fix.

Have a productive day,

Miroslav from The Design Nexus

TOOLS YOU SHOULD TRY

Even if you sell products other than mugs or t-shirts, it doesn't mean it will cost you more.

There are tools that can help you with the tasks, and most of them have free versions.

• Research: Alura

• Graphic Designs: Creative Fabrica

• Design Editing: Canva, Kittl

• Vectorizing: Vectorizer AI

• POD Fulfillment: Printful, Printify

Disclaimer: Within the article, you will find affiliate links. If you decide to purchase through these links, I want to sincerely assure you that I will receive a commission at no extra cost to you.